Deal Velocity Tracker
Created by
ElasticFlow Team
Verified Creator
Last update
Setup time
15 minutes
What You Get
Identify exactly where deals slow down
Get proactive alerts before deals stall
Benchmark velocity by segment, rep, and deal size
Integrations Used
Deal Velocity Tracker
Monitor sales cycle length in real-time, identify bottlenecks by stage, and get alerts when deals stall beyond normal patterns.
The Problem
What you're dealing with
No visibility into stage-by-stage timing
Deals stall without warning
Can't identify patterns in fast vs slow deals
Managers react too late to help
The Solution
How we fix it
Real-time velocity tracking per deal
Automated bottleneck detection
Historical pattern analysis
Proactive stall alerts
Deal Velocity Tracker
Monitor sales cycle length in real-time, identify bottlenecks by stage, and get alerts when deals stall beyond normal patterns.
Deal Velocity Dashboard
Real-time view of deal progression and bottlenecks
Deal Velocity
$615K pipeline35 active deals| Company | Contact | Stage | Deal Value | Velocity Signals | Next Step | Touchpoints |
|---|---|---|---|---|---|---|
A Acme Corp Outbound | John Smith VP Sales | Proposal | $180,000 60% probability | 28 days in stage (avg: 12)Close date pushed twice | Executive sponsor call Scheduled tomorrow | 1564 |
T TechStart Referral | Sarah Lee CRO | Negotiation | $95,000 75% probability | Activity dropped 60% this week | Contract review 2 days ago | 2286 |
Common Velocity Signals
Based on 35 active deals
Deal Velocity Categories
4 categories with severity levels and examples
Examples by Severity
Set up stage duration alerts and automate follow-up sequences
Severity Gradation System
How deal velocity are classified and prioritized
Critical
Address within 24-48 hours
Deal-blocking velocity issue requiring immediate escalation
Warning
Address within 1 week
Significant velocity issue that could delay or derail progress
Info
Address during normal follow-up
Minor velocity issue, good to track but not blocking
Resolved
Document for future reference
Previously identified velocity issue that has been addressed
Real-World Scenarios
See how deal velocity tracking works in different situations
GlobalTech Inc
Large deal showing no progress for 30+ days
Identified blocked by legal review - escalated to VP, closed in 2 weeks
Make It Yours
ElasticFlow is fully customizable — add your own categories, rules, playbooks, and metrics
Custom Velocity Categories
Define your own taxonomy beyond the default categories
- Add industry-specific velocity types
- Create subcategories for granular tracking
- Rename categories to match your methodology
- Set category priorities and weights
Automation Rules
Trigger actions automatically when velocity are detected
- When critical velocity detected → Alert manager
- When threshold exceeded → Create task
- When pattern identified → Send notification
- When resolved → Update CRM
Response Playbooks
Attach guides and best practices to each category
- Link templates for common scenarios
- Attach battle cards and talk tracks
- Include historical resolution data
- Add video training for complex cases
Custom Scoring Weights
Adjust how metrics impact overall scores
- Increase weight for deal-blocking factors
- Adjust by deal size or stage
- Factor in historical patterns
- Custom formulas for health scores
CRM Field Mapping
Control exactly where data lands in your CRM
- Map to custom CRM properties
- Create dedicated tracking objects
- Sync to Deal/Contact/Account
- Update stage based on metrics
Alert Configuration
Get notified about metrics that matter
- Slack alerts for critical issues
- Daily digest by category
- Email when metrics persist
- Manager escalation paths
Start with Templates, Customize as You Go
Every workflow comes with sensible defaults that work out of the box. As you learn what matters for your team, customize categories, add playbooks, and build automation rules. Your configurations are versioned and can be shared across your organization.
What You Can Build
Turn deal velocity data into strategic advantage
Pipeline Acceleration
Identify and unblock stuck deals to accelerate revenue
Forecast Accuracy
Use velocity signals to improve close date predictions
Rep Coaching
Identify reps struggling with specific stages for targeted training
Process Optimization
Find systemic bottlenecks to improve sales process
What You'll Get
Identify exactly where deals slow down
Get proactive alerts before deals stall
Benchmark velocity by segment, rep, and deal size
Correlate activity patterns with faster closes
When To Use This
Sales cycles are longer than industry benchmarks
Deals frequently stall without clear reasons
You need visibility into stage-by-stage velocity
Customize to Your Needs
This workflow is fully customizable to match your specific business needs:
Add or remove integrations - Connect any tools from our marketplace to extend functionality
Adjust logic and conditions - Modify triggers, filters, and branching logic to fit your processes
Map custom fields - Define how data flows between your tools with our visual field mapper
Set up notifications - Get alerts when workflows complete, fail, or need attention
Tools & Integrations
How to Set Up
Get started in 15 minutes with these simple steps
Connect Salesforce
SalesforceAuthorize access to opportunities and stage history
Connect Gong
GongLink call data to correlate activity with velocity
Set Benchmarks
Define expected days per stage by deal type
Configure Alerts
Set thresholds for stall warnings
Activate Tracking
Start monitoring deal velocity across your pipeline
Need Help or Want to Customize This?
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