What pricing signals are detected?

Budget constraints ('over our budget'), competitor pricing mentions, discount requests, payment term discussions, and ROI justification needs.

How is price sensitivity measured?

Correlation between price and win rate by segment. High sensitivity = win rate drops significantly with price increases. Low sensitivity = price has minimal impact.

Can I see patterns by segment?

Yes. Enterprise, mid-market, and SMB often have different sensitivities. Same for industries, regions, and use cases.

How does this help with pricing decisions?

Data shows: where you can raise prices (low sensitivity), where you need to be competitive (high sensitivity), and what discount levels actually close deals.

What about competitive pricing intelligence?

Track competitor pricing mentions from calls—understand where competitors are priced and how it affects your win rate.

Can I optimize discount tiers?

Yes. Data shows at what discount level win rates plateau—discounting beyond that doesn't help. Set discount limits accordingly.

How does this integrate with CPQ?

Insights can feed into pricing tools to suggest optimal quotes based on segment sensitivity.

What about value-based pricing?

Track which value propositions justify premium pricing. If ROI discussions correlate with higher prices, lean into value selling.

Can reps see sensitivity data?

Configurable. Some teams share to empower reps; others keep it strategic and provide guidelines instead.

Does this track price changes over time?

Yes. Monitor how sensitivity changes—if competitors get aggressive, you'll see it in increased objections and sensitivity.

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Pricing Sensitivity Analyzer

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Created by

ElasticFlow Team

Verified Creator

Last update

Last updated 2 weeks ago

Featured Workflow

Setup time

20 minutes

SalesRevenue Operations

What You Get

Understand true price sensitivity by segment

Identify where pricing loses deals

Optimize discount guidelines with data

Integrations Used

Gong

Conversation Intelligence

Salesforce

CRM

HubSpot

CRM

SalesRevenue OperationsOptimize pricing

Pricing Sensitivity Analyzer

Detect pricing objections, track discount patterns, and understand price sensitivity by segment to optimize pricing strategy.

The Problem

What you're dealing with

Price sensitivity unknown
Discount rates are inconsistent
Don't know if price loses deals
Pricing strategy isn't data-driven

The Solution

How we fix it

Price objection detection
Discount pattern analysis
Win/loss price correlation
Segment-level sensitivity insights